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Online Wine Tax

In South Dakota vs Wayfair Inc., the Supreme Court ruled online wine sales to be taxed. In the past, some online retailers charged taxes on out-of-state purchases but many opted not to do so. Since June, the ruling will revamp and standardize wine retail market taxes throughout the United States. Large e-commerce platforms for wine sales such as Amazon.com and Wine.com have been charging taxes on out-of-state customers all along, although Amazon.com did not charge in areas it did not have a brick-and-mortar presence up until 6 months ago. The imposed e-commerce taxes will be charged in the state of purchase instead of the state of delivery. Source: Wine Searcher, June...

Mead consumption increases

Mead is one of the oldest alcoholic beverages coined as “the drink of the Gods.” It is fermented with honey and it is consumed similarly to wine. There are several styles of mead such as show mead, sparkling mead, and melomel. The American Mead Makers Association found that 67 percent meaderies surveyed have been open for the last five years, and 6 percent have been open longer than ten years. In 2003 the US had 30 mead producers, and now there are 300 producers.   Source: June...

Craft Beer Consumer Insights

Craft beer consumption has steadily increased in the U.S. over the last 10 years. The common weekly craft consumer is predominantly male, between the ages of 21-34, with an income of $75,000 to $99,000. In 2018, surveys indicated that craft beer consumers are 49 percent men and 31 percent women. This is an increase from 2015’s statistics of 46 percent men and 25 percent women. The female consumption of craft beer is expanding due to the introduction of targeted marketing strategies and producers providing wider craft beer options such as beers that are more crisp, fruity or have sweeter flavors than the more commonly consumed IPA’s, or India pale ales. Source: Brewbound, July...

New Hampshire: Taxes with tax free sale for out-of-state customers

The New Hampshire Liquor Commission (NHLC) has highlighted its own tax free status, and offers New England clients a promotional discount double the state’s current sales tax rates. This discount has been titled “No Taxation on Our Libations” and provides clients from Maine with an 11 percent discount, Massachusetts with 13 percent, and Vermont with 12 percent. NHLC offers New Hampshire residents a 13 percent discount, as well as any other states eligible for the same discount. Out-of-state customers account for more than 50 percent of annual sales in New Hampshire. Source: New Hampshire Liquor Commission, August...

Control State results for May 2018

In May, 9 liter spirits case sales grew by 8 percent in control states compared to May 2018. Spirits volume grew 3.8 percent compared to 2 percent a year ago. Many states had a strong month, exceeding their 12 month trends, including: Iowa, Idaho, Michigan, Mississippi, Montana, North Carolina, Ohio, Oregon, Utah, Virginia, Vermont, West Virginia and Wyoming. The Price/Mix for May was 2.4 percent, which remained flat from April’s 2.5 percent. Control State spirits shelf dollars were up a robust 10.4 percent during May while trending at 5.8 percent during the past 12 months. Cocktails, with 2 percent share of the control states spirits market showed the largest growth, up 19.2 percent fueled by brisk sales of low-proof cocktail mixers in Michigan and Iowa. Vodka with 35 percent market share grew 8.4 percent and Irish Whiskey led brown spirits with 14.3 percent growth. Source: NABCA, June...

Nielsen Spirits Update for June 2018

Distilled spirits volume was up in the month of June, slightly above average growth over the last 3 months. Bourbon and Irish whiskey both showed strong growth and tequila continued its strong year-long run. Total distilled spirits dollar sales also grew by 3.9 percent in the month of June, which was above the 3.5 percent growth seen over the last 3 months. Volume was up by 1.9 percent as price/mix contributed 2.0 points to overall performance. Brown spirits remained strong, with bourbon and Irish whiskey posting better than category numbers larger than 5.5 percent growth. Across white spirits, tequila posted sales growth of 10.3 percent and vodka sales improved by 3.9 percent. Source: Cowen, June...

Spirit growth since May 2018

Imported packaged spirits increased by 4.2 percent by volume and 9.9 percent by value in the last twelve months. However, in the last three months, the volumes grew to 8.2 percent and 16.6 percent by value. In comparison, imported bulk spirits increased by 14.9 percent by volume and 2.4 percent by value in the last twelve months, but in the last three months the volumes grew by 20 percent and declined 2 percent by value. Source: bw166, May...

Wine growth since May 2018

Imported packaged wine increased by 3.5 percent by volume and increased 9.9 percent by value in the last twelve months. However, in the last three months, the volume increased by 3.8 percent and 12.3 percent by value. Imported bulk wine stayed flat by volume in the last year, but increased to 5.3 percent by value. However, imported bulk wine declined 17.5 percent in volume and declined 8.5 in value in the last three months. Source: bw166, May...

Beer growth since May 2018

The growth of total alcohol beverage imports increased by 8.8 percent by value throughout last year, and about 11.9 percent over the last 3 months. In regards to beer, imported beer grew by 5.5 percent by volume and overall in value, increased to 8.1 percent. Although, in the last three months imported beer grew by 7.3 percent and 10.1 percent in value. Exported beer increased by 10 percent by volume and 12.3 percent by value throughout the last twelve months. In the last three months, exports increased by 15.6 percent by volume and 21.5 in value. About 24.2 percent of the imported beverage alcohol by value has come from Mexico over the last twelve months. In the last three months it increased by 65.7 percent of imported beer from Mexico, and 24.2 percent is exported beer by value to Mexico. Source: bw166, June...

The rise of craft spirits in the U.S

The American Craft Spirits Association, an industry trade group, compared data in the annual report that the rise of craft distilleries in the U.S reached 26 percent in 2017 since 2016. The top five states with the most craft distilleries are California with 148 craft distilleries, making it 10 percent of the market. Amongst the top five is New York which has 123 distilleries, Washington has 106, Texas has 86 and Colorado has 80 craft distilleries. The craft distillery sales margin went up to 3.8 percent in overall alcohol sales within the industry. Craft distilleries went up 2.6 percent in volume and since a case holds nine liters of alcohol, the craft industry case distribution increased to 5.8 million cases in 2017, doubling the 2.5 million cases sold in 2012. Source: Forbes, July...