The team you want in the trenches.
John Gomez
Co-Founder, Eppa Wine Co.
Former CMO, Bacardi


7 Tips to Work Successfully with Wine Distributors

7 Tips to Work Successfully with Wine Distributors

With more than 90,000 wine brands in the US market, wineries need to be very sophisticated in their strategic marketing if they want to be represented in top retail establishments. However this generally requires finding and developing a positive working relationship...

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The Rise of Female Sommeliers

The Rise of Female Sommeliers

If you walked into an upscale restaurant a decade ago and asked to speak to the sommelier, the individual arriving at your table would have likely conformed to a familiar stereotype: an older gentleman with a big knotted tie, a pin on his lapel and a tastevin around...

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Merlot’s Quiet Comeback

Merlot’s Quiet Comeback

Is California Merlot back? Well, sort of. There may not be as much of it as there once was, before consumer backlash and the Pinot Noir renaissance took hold. But what's left is better than ever-and can be truly exceptional. "We all know what happened to the variety,"...

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How to halt wine world’s biggest killer?

How to halt wine world’s biggest killer?

There are currently 7.5 million hectares under vine globally - 1.5 million suffer trunk diseases. Imagine a vine disease with no cure that affects an area the size of France and Italy's vineyards combined. We're not talking about phylloxera, the vine louse that once...

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Craft distilleries: The next local liquor boom?

Craft distilleries: The next local liquor boom?

As craft beer explodes, makers of small batch whiskey, rum, gin and vodka hope to follow suit. The surge of interest - and sales - in the craft beer industry is having a spillover effect. The explosion in craft distilleries is showing no signs of slowing down - though...

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