The team you want in the trenches.
John Gomez
Co-Founder, Eppa Wine Co.
Former CMO, Bacardi


Rosé goes viral. Is that a bad thing?

Rosé goes viral. Is that a bad thing?

In the private dining room of Flour + Water in San Francisco last week, guests dined on a five-course, all-rosé meal that included braised beef shank paired with a smoky, chalky Sicilian Nerello Mascalese rosé. A few days later, Kermit Lynch teamed up with the...

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Rosé goes viral. Is that a bad thing?

Rosé goes viral. Is that a bad thing?

In the private dining room of Flour + Water in San Francisco last week, guests dined on a five-course, all-rosé meal that included braised beef shank paired with a smoky, chalky Sicilian Nerello Mascalese rosé. A few days later, Kermit Lynch teamed up with the...

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Why Gin Is Back With a Flourish

Why Gin Is Back With a Flourish

Have we reached peak gin yet? Not so long ago, ordering a gin and tonic meant being served a rather bland but perfectly acceptable Gordon's gin with a slice of lemon and a mainstream mixer. These days, the picture is a little more complicated. Ask for the same drink...

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Vodka’s performance in six key markets

Vodka’s performance in six key markets

Vodka may be hot stuff in some of the world's emerging markets, but in its established haunts, the spirit must evolve to reignite sales. By Becky Paskin and Melita Kiely The global vodka scene has endured a shift in consumer trends, economic turbulence and political...

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Tequila producers take a shot at flavored liqueurs

Tequila producers take a shot at flavored liqueurs

Flavored whiskeys are hot sellers. Now it is Mexico's turn to experiment. The key to a really good tequila is a pepper finish - not a burn, but a little hint of the spice. But increasingly, tequila-based beverages are introducing new flavor profiles to challenge that...

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