Maryland Alcoholic Beverage Market: Regulations, Statistics, Trends, and Wholesalers

Here at Park Street we service many clients located in Maryland. Which is one of the reasons why we stay up to date with regard to sales trends, laws, and consumption in state. In this guide below, we provide you with statistics as well as answers to every popular question related to buying and selling alcohol in the state of Maryland..

Additionally, we cover topics like the three-tier system in Maryland, the most popular brands and sales changes overtime and more. Learn which distributors operate in the state as well.

Consumption Trends In Maryland

Maryland is a state that’s attractive to many within the industry due to consumption growth. You will find charts showcasing the growth in consumption broken down by beer, wine, and spirits. The data is displayed over a five-year period. There’s been a +1.49% CAGR for spirits, +0.81% CAGR for wine, and -1.03% CAGR for beer over this particular 5-year period.

Maryland Spirits Consumption from 2015-2020 by 9-Liter Cases

Maryland Spirits Growth 2015-2020

Maryland Wine Consumption from 2015-2020 by 9-Liter Cases

Maryland Wine Volume Growth 2015-2020

Maryland Beer Consumption from 2015-2020 by 9-Liter Cases

Maryland Beer Volume Growth 2015-2020

Maryland Spirits Volume By Category – 2020 Data

Spirit trends in Maryland by volume and dollar sales in 2020.

Category Volume Sales
Thousands, 9-liter cases
Dollar Sales
Straight Whiskey 562 139
Canadian Whisky 257 114
Scotch Whisky 196 87
Irish Whiskey 65 N/A
Gin 320 103
Vodka 1562 465
Rum 555 181
Tequila 278 N/A
Cordials/Liqueurs 439 131
Cocktails 148 N/A

Source: Beverage Information Group

Maryland Wine Volume Sales By Category – 2020 Data

Wine trends in Maryland by volume sales in 2020

Category Volume Sales
Thousands, 9-liter cases
Table 5800
Champagne & Sparkling 263.7
Dessert & Fortified 126.6
Vermouth & Aperitif 23.4

Source: Beverage Information Group

Maryland Beer Volume Sales By Category – 2020 Data

Beer trends in Maryland by volume sales in 2020

Category Volume Sales
Thousands, 2.25 Gallon Cases
Volume Sales barrels
Craft 5.3 172.3
FMBs & Hard Seltzer 3.3 107.3
Super & Super Premium 5.0 161.0
Light 14.4 464.4
Popular 2.1 69.3
Imported 6.9 223.4

Source: Beverage Information Group


The Top 10 Spirits Brands
In Maryland

  • Tito’s Handmade Vodka
  • Hennessy
  • Smirnoff
  • Bacardi
  • E & J
  • Jim Beam Family
  • Captain Morgan (excludes Parrot Bay)
  • New Amsterdam Vodka
  • Fireball
  • Jack Daniel’s

The Top 10 Table Wine Brands
In Maryland

  • Coming Soon

The Top 10 Domestic Beer Brands
In Maryland

  • Coming Soon

Alcoholic Beverage Distributors Located In Maryland

In Maryland and the rest of the USA, alcohol is sold through what’s known as the three-tier system. Within this system are importers and wholesalers. They are considered the middle tier. These middle tier businesses send sell products to distributors who end up selling the products to retailers. The retailers then sell to the consumers. Again, it’s required that all sales take place within the three-tier system in the United States.


Keep reading below to learn all about the distributors operating in the state of Maryland. Need more info on every alcoholic beverage distributor in the US? Check out the full list of distributors or fill out the contact form provided.

Wine & Spirits Distributors

Coming Soon

Beer Distributors

Coming Soon

More Distributors in Maryland (A-Z)

Coming Soon

See a full list of alcoholic beverage distributors here. 

Self-Pitch Distribution Model

One of the hardest problems with brand development in the US is frequently stated as finding a suitable distributor.

There are hundreds of brands, but there are now fewer distribution businesses to select from in each area as a result of industry consolidation.

So, using Park Street’s self-pitch distribution approach is one of the options accessible to up-and-coming companies.

The self-pitch distribution model is comparable to the three-tier conventional distribution model in that goods is distributed to retailers, but the main distinction is that the supplier is in charge of sales and marketing.

Selling Alcohol In Maryland

In the state of Maryland, all matters pertaining to the regulation of alcoholic beverages are governed by the Alcohol Tobacco Commission of Maryland, a department operating under the purview of the Department of Finance and Administration. It is essential for those seeking to engage in the sale of alcoholic beverages in Maryland to have a comprehensive understanding of the relevant laws and regulations. Please note that these laws may vary on a county-by-county basis. The following provides responses to frequently encountered queries related to the sale of alcoholic beverages in MD. Should you require further clarification or assistance, kindly contact us.

FAQs on Maryland Beer, Wine & Spirits Sales

What are the policies regarding the sale of alcohol on Sundays in Maryland?

Maryland has a lot of local laws related to the sale of alcohol on Sundays. Most Maryland counties don’t allow the off-premise sale of alcohol on Sundays, but those that do allow the sale of alcohol on Sundays do from 11 AM to 12 AM.

What are the hours retailers can sell alcohol in Maryland?

Each Maryland county has different alcohol sales hours.

What are the alcohol laws in Maryland?

People in Maryland must be over 21 to purchase alcohol, and anyone caught selling alcohol to underage people faces a fine between $1,000 and $2,5000. People over 18 can serve wine and beer but can’t serve spirits in Maryland.

Driving under the influence is prohibited, and the legal BAC limit is 0.08%. Drivers under 21 can’t have any alcohol in their blood, otherwise they are facing a fine. There is also an open container law in Maryland, and boating under the influence is also an offense punishable by a fine and a year in jail.

Do Walmart, Target, and CVS sell alcohol in Maryland?

CVS, Walmart, and Target stores in different Maryland counties adhere to local laws and limitations.

Do they sell liquor, wine, or beer in grocery stores in Maryland?

Because of local laws and limitations, grocery stores in most Maryland counties don’t sell beer, wine, and spirits.

Do they sell liquor, wine, or beer in gas stations in Maryland?

Because of local laws and limitations, gas stations in Maryland don’t sell beer, wine, and spirits.

What is the alcohol excise tax in Maryland?

Maryland charges the following alcohol excise tax:
Beer Tax – $0.09/gallon; 9% sales tax; $0.2333/gallon tax in Garrett County
Wine Tax – $0.40/gallon; 9% sales tax
Distilled Spirits Tax – $1.5/gallon; 9% sales tax
The Maryland alcohol excise taxes are mandatory, added to the Federal alcohol excise taxes, which are as follows:
Beer Federal Excise Tax – $18.00/31-gallon barrel, or $0.05 per 12-oz can
Wine Federal Excise Tax – $1.07 to $3.4/gallon; $0.21 to $0.67/750ml bottle
Distilled Spirits Federal Excise Tax – $13.5/proof gallon or $2.14/750ml 80-proof bottle (40% ABV).

Buying Alcohol In Maryland – Hours, Locations & Taxes

FAQs on Buying Beer, Wine & Liquor in Maryland

Can you buy liquor in grocery stores in Maryland?

No, you can’t buy liquor in Maryland grocery stores, as the local laws prohibit the sale of beer and wine in grocery stores, and only Maryland residents can obtain an alcohol sales permit.

Can you buy alcohol in gas stations in Maryland?

No, you can’t buy alcohol in Maryland gas stations.

Does Maryland Allow direct-to-consumer shipping? 

You can get alcohol delivered to your home in Maryland via licensed third-party services. However, the client must provide adequate proof of age upon delivery, proving they are over 21.

What times can you buy liquor, wine, or beer in Maryland?

In most Maryland counties, you can buy alcohol from Monday to Saturday from 6 AM to 2 AM, while Sunday sales vary greatly.

Can you order alcohol to go in Maryland?

Maryland officially allowed alcohol-to-go with any food order in May 2021, but some municipalities still have to accept this rule.


Where in Maryland can you buy alcohol off-premise?

People in Maryland can buy alcohol for off-premise consumption from licensed local retailers, as no franchised establishment can get an off-premise license. Also, people can order alcohol from restaurants and bars where they’ve already ordered food.

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At Park Street, we provide services to thousands of clients looking to expand their reach and improve their processes. If you’re looking to grow your brand and focus on marketing while we do the rest, then please reach out to us!

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