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Sonoma Direct to retail wine shipments surpass Napa

In the first 6 months of 2018, Sonoma direct to retail shipments surpassed Napa according to Wines Vines Analytics. Sonoma wineries shipped 877,795 direct to retail cases in the first half of 2018. An additional 195, 383 cases were shipped after amounting to 50 percent more than any other gains from any region in the US.

Sonoma has ranked higher than Napa in direct to retail shipments in the US for the period. Last year Napa shipped 820, 055 cases in the first half of the year. Sonoma’s shipments have a lower price than Napa’s, thus placing second in terms of value in the market. Napa shipped $633 million in the first half of 2018, while Sonoma totaled $308 million.

Source: Wines and Vines, September 2018