How can emerging spirits brands thrive even when economic conditions get tough? Smart financial strategy makes all the difference. In this episode, Brian Rosen, Chairman of InvestBev, shares his proven playbook for building resilient beverage brands that can weather any storm. Drawing from his extensive experience guiding brands through various market cycles, Rosen reveals the essential capital planning framework that separates thriving companies from those that merely survive.
Despite current economic headwinds creating tighter lending and increased competition, the alcohol beverage industry remains remarkably resilient, consistently outperforming other consumer sectors during downturns. Rosen unveils his strategic approach to funding and considers the essential moves brands can make to navigate headwinds. You’ll hear the overlooked strategies that enable ambitious beverage entrepreneurs to turn challenging market conditions into competitive advantages.
Featured Guests:
Brian Rosen, CEO, InvestBev Group LLC
Mentioned in the Episode:
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