New York International Wine Competition

The New York International Wine Competition is an annual competition advertised as the only international wine competition judged by real trade buyers that judge by category and actual price. The competition is open to all commercially produced wines from all over the world and is an excellent chance for any brand to get the exposure they need to reach the actual decision-makers.

FOR MORE INFORMATION RELATED TO THE EVENT, PLEASE REACH OUT TO THE ORGANIZER VIA THE EMAIL ADDRESS LISTED BELOW.

Who’s Behind the New York International Wine Competition?

The International Beverage Competitions is the organization behind several major international beverage competitions where trade-only judges decide the winners. One of their events is the New York International Wine Competition, which has risen in popularity over the years since its inception in 2011.

The competition is popular because the judging panels are actual buyers from top retail stores, restaurant and bar owners, distributors, and importers. Unlike other competitions, these judges have purchasing power and the ability to directly impact sales, which is helpful for any brand looking to gain exposure to the right people and more easily reach consumers.

Who Is the New York International Wine Competition For?

The NYIWCs popularity is due to its having a trade-only double-blind judging panel: the judges are retail store buyers, sommeliers, restaurant beverage directors, hoteliers, distributors, and importers. In other words, the judges are the real decision-makers who contact the consumers directly. It allows them to know what the end consumers want and expect, and they look for impressive brands and products to satisfy the wine consumers.

The benefits of entering the NYIWC are multiple, as every winning brand will be showcased on the competition’s social media channels and the official website. Additionally, the winners will be showcased at various tasting events throughout the year and be featured at the International Beverage Competition’s ProWein booth.

Wrapping Up

The New York International Wine Competition is an annual competition judged by real trade buyers, and any commercially available wine brand can enter. The competition is an excellent chance for every wine brand to directly reach the trade buyers who can bring the wine products directly to the consumers. The 2023 event wrapped in May 2023, and the 2024 event will happen in June 2024. Any wine brand interested in entering the competition should subscribe to the newsletter and official website for more information on applying and shipping their samples to the NYIWC.