New York International Spirits Competition

The New York International Spirits Competition is an annual competition judged by real trade buyers and is for every global spirit brand commercially available in the US or elsewhere. The event is an excellent chance for every spirits manufacturer to showcase their products and contact real trade buyers who are the actual decision-makers on distribution and brand exposure.

FOR MORE INFORMATION RELATED TO THE EVENT, PLEASE REACH OUT TO THE ORGANIZER VIA THE EMAIL ADDRESS LISTED BELOW.

Who’s Behind the New York International Spirits Competition?

The International Beverage Competitions are major international beverage competitions where trade-only judges decide the winners and are behind the New York International Spirits Competition. It is the primary event that started a series of global competitions that are becoming increasingly popular, and the 2024 event will be the 15th time this event takes place in NYC.

The popularity is mainly due to the judging panels of buyers from top retail stores, restaurant and bar owners, distributors, and importers. Unlike other competitions, these judges have purchasing power and the ability to directly impact brand sales, which is helpful for any brand looking to gain exposure to the right people.

Who Is the New York International Spirits Competition For?

The New York International Spirits Competition was the first competition to be founded in the International Beverage Competition series. Its initial success sprung the idea and efforts to replicate the competition in multiple countries, and it is now expanded with wine, beer, and cider competitions.

Its popularity is due to its trade-only blind judging panel, and the spirits industry has continued to take notice as the competition has grown. The Spirits Competition is judged by retail store buyers, sommeliers, restaurant beverage directors, hoteliers, distributors, and importers. These people are in direct contact with the consumers, know what they want, and look for impressive spirits brands and products to bring them closer to the end consumers.

The benefits of entering this competition are plentiful, as the entries will be showcased on relevant social media channels, and the winners will be listed on the official website. Also, the top winners will be showcased at various tasting events throughout the year; thus, any winner will get prolonged promotion and will be featured at the ProWein booth.

Wrapping Up

The New York International Spirits Competition is an annual competition judged by real trade buyers. It is for every global spirit brand commercially available in the US or elsewhere and looking to get closer to the consumers. The event is an excellent chance for every spirits manufacturer to showcase their products and contact real trade buyers who are the actual decision-makers regarding distribution and brand exposure. The 2024 event will happen in April 2024, and you should subscribe to the newsletter and official website for more information.